NOW Foods Vitamin A 25,000 IU Softgel Capsules — High-Potency Vision and Skin Support

A Higher Standard for a Higher Demand

There is a meaningful clinical distinction between maintenance-dose Vitamin A supplementation and therapeutic-dose administration. Nature's Bounty at 10,000 IU serves the former. NOW Foods Vitamin A at 25,000 IU addresses the latter — individuals with identified deficiency, those recovering from illness, and people whose specific health goals require a more aggressive repletion protocol.

NOW Foods is one of the most respected independent supplement manufacturers in the United States, operating since 1968 with a consistent commitment to value-for-quality production. Their Vitamin A softgel uses fish liver oil as the natural source, providing retinol in its most biologically direct form.

When Therapeutic-Strength Vitamin A Is Appropriate

Healthcare practitioners may recommend higher-dose Vitamin A supplementation in several contexts:

Night blindness or documented deficiency confirmed by serum retinol testing. Persistent skin conditions — severe acne, keratosis pilaris, psoriasis — where Vitamin A metabolism plays a central role. Individuals recovering from gastrointestinal illness, surgical procedures, or long-term antibiotic use that disrupts nutrient absorption. Those with conditions affecting fat absorption, including liver disease or inflammatory bowel conditions.

In these contexts, 25,000 IU represents a medically recognized repletion strategy rather than simple supplementation.

Supplement Facts

Serving Size: 1 Softgel | Servings Per Container: 100

Directions for Use

Take one softgel every one to three days with a fat-containing meal, or as directed by a healthcare provider. This potency is typically not recommended for continuous daily use without medical supervision. Many practitioners recommend using 25,000 IU three days per week rather than daily, achieving effective repletion while maintaining safe cumulative intake. Pregnant women must not use this product.